What we learned by reverse engineering the search algorithms for the top 6 U.K. grocery retailer websites & Amazon co.uk
Optimising your products for search is essential for winning shoppers online and boosting sales. However, it’s easy for brands to waste time and money over-engineering their content for search optimisation. Using our daily digital shelf data and advanced mathematical modelling, Profitero reverse engineered the algorithms for the six major U.K grocery websites + Amazon.co.uk.
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