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The State of Data Innovation 2021
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"The State of Data Innovation 2021"

Global research reveals how organizations with mature data practices can seize opportunity -- and respond to disruptive change.

Innovation is arguably the virtue that is most important to a company’s success.

Here’s the argument: The world in which your organization exists is innovating constantly, and not always with your best interests at heart. Technology shifts the ground under your feet on a daily basis, empowering new competitors and new lines of product and service — when it’s not destroying the entire basis of legacy industries. It raises the game on customer experience and creates expectations among employees, from BYOD (pre-COVID, “bring your own device”) to BYOD (post-COVID, “bring your own domicile”).


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